About a month ago I purchased www.wrong-number.net from SEO Domains. I took about 30 mins from my busy schedule and put up a wordpress blog on with a free wordpress layout and then slapped some content up on it. I then linked to the website from this blog and some other websites within my network. I wanted to test out how well expired domains worked.
These are the stats of the domain:
345 backlinks (yahoo)
9 pages indexed in google
Registered on: 2004-07-14
Looks decent right? Now lets take a look at the stats 
It obviously looks like there have been 237 unquie visitors and 352 pageviews this month. That ratio is horrible. It tells me that people aren’t looking for the content that is currently on there. I expect about 2-3 pageviews per visit for search traffic. My money making sites get about 15 pageviews per visit. But lets move on.
That is pretty crappy for search engine traffic. Its not the traffic that is converting, its because I am targeting the wrong keywords for the content that I have up. With those stats I should target “prank phone calls” and “funny prank calls”. Which I already do, but I need to rank higher for the keywords . I also need to add somemore content.
Why am I writing all this info down? I want to study the effect of buying an expired domains and making a whitehat site out of it. If I can find a way to purchase expired domains with backlinks for $15 and then slap aff offers and text-link-ads on them and make money 30$ a year off them, and do that on a mass scale… than why not? haha
To this point I haven’t made any money with that website, I just barley slapped some affiliate offers from firelead.com. I will also submit the site to text-link-ads.com and see if I can make some money through them
This week I will do some guest book spamming and some social bookmarking to get somemore backlinks, and then in a month I will make an update of the stats. Too see if its worth investing money into
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Google claims it wipes any authority of a domain once it expires. Personally, I don’t buy that. Interested to see how this pans out for ya!
Glad to see you like our service Jon.
To respond to Mark’s comment, these domains aren’t really expired yet. Godaddy put them up on their Domain Name Aftermarket for a “buy now” price. If the current owner doesn’t renew it, it’s transferred directly to you.
i tried this once too, i bought an 8 years domain that had some decent links. It used to be a site that sold yarn, i made a blog with different content. It seemed to work for the first couple months, but then didnt rannk well at all. I was wondering if it what because i changed the subject of the site. I wondered if you kept the same theme of whatever the site was at first, if it would keep its authority
Id am very interested to see how it pans out. I looked into doing something similar not too long ago, but I am too busy right now.
I don’t think there is much value is buying expired domains. It is a lot easier to get incremental traffic increase through targeted content or link building on a good domain like the one you have!
@gdubs,
the reason may be you lost the backlinks it previously had.
Thanks for the info.
i have the same idea too … but lets see how you ‘study’ works out in the coming month
textlinkads seem to be the easiest way to monetize a site. all you need is decent niche and pr. looking forward to see future develepment though.