Google and MSN where in a bidding war over the acquisition of DoubleClick.com. DoubleClick was founded in 1996, in 2005 they were bought by Hellman & Friedman and JMI Equity for $1.1 billion. Now they are being sold to Google for 3.1 billion in CASH. Not stock options like the YouTube acquisition, the founders of YouTube got about 250 million in cash, and the rest in stock.
This is amazing! It shows how much money there really is to made made off the Internet. I would be happy with .005% of that 3.1 billion haha. But anyways, it shows you how fast people are turning there attention to the Internet, remember back in 2005 when myspace.com was sold for 580 million. They could get so much more money than that right now off that website.
You can read more on the acquisition of DoubleClick at TechCrunch.
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Hmm, I was reading a week or so ago that it was Microsoft and Google in a bidding war for DoubleClick, it was really quite an interesting read.
Anyway, this is quite interesting too. That’s a lot of money!
MySpace actually sold for $580 million in 2005 to clear things up, and back then there were a lot of skeptics who publicly trashed Fox and Rupert Murdoch for buying the site saying it was a very stupid business decision. Seems like they all but their own tongues, especially since its so huge now and worth $$$Billions
Hmm Waunder if banks do that bigger loans for Websites lol
Like Technified said, it is funny how all these critics continue to bash companies for buying websites like that, and then they are wrong. The only thing I have a problem with is Google’s acquisition of YouTube. I don’t see why, especially since they’re getting sued for another billion by Viacom.